How Marketing Is Changing With AI in 2026: 7 Trends You Need To Know
A practical and forward-looking guide by Roslyn Foo on how AI is reshaping marketing in 2026, with seven trends every marketer, founder and brand manager needs to understand.
Just be happy.
The Rise of AI Search & What It Means for Your Content Strategy in 2026
🚨 60% of Google searches now end with zero clicks. Your clients get answers from AI without visiting your site. I’ve mapped a 2026 content strategy for Australian small businesses to get cited by AI Overviews — turning the algorithm into your ally. Discover hub‑building, AEO shifts and zero‑click wins that actually work.
What Happens When Your Name Becomes Your Greatest Asset (And Why It Matters More Than You Think)
A potential client had reached out, “Roslyn, I’ve been following your content for months, and I feel like I already know exactly how you can help me.”
Q5 Marketing: Unlock the Post-Holiday Revenue Peak
While most brands pause after BFCM, Q5 (Dec to Jan) delivers 87% conversion rates with 30-50% lower ad costs. Decade of client wins across weight loss, leadership, education, SAAS prove this second peak works. Here's the data + playbook.
From Messy To Strategic Marketing With SWOT Analysis
SWOT analysis helps your business does well, what needs work, and where new opportunities and threats are showing up.
Stop Chasing Trends: The Truth About Quick Wins
Have you ever stayed up way too late, trying to perfect that trending reel format everyone's using? That knot in your stomach when you see others jumping on a viral trend while you're still figuring out last week's trending audio?
The Whiteboard Method: How Simple Teaching is Creating Viral Content
Whiteboard method boosts content engagement by 312%. Learn data-backed strategies to create clear, memorable content that resonates.
Hooks That Make People Stop Scrolling
Scroll-stopping hook isn't about clever wordplay or marketing tricks. It's about the moment when someone stops because your words spoke directly to them.
Create Your Content Intelligence System
Ever stared at a blank screen and felt completely stuck with content creation, even with ChatGPT? You need a content intelligence system - follow this guide to create it.
Welcome Sequence Email Mastery: The 5-Step Framework
The moment someone joins your email list is pure gold – they’re at their peak of interest in your brand. But here’s the thing: you’ve got about 48 hours to make a lasting impression. Let’s dive into creating a welcome sequence that not only greets but genuinely connects with your new subscribers.