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Tag: Content Marketing

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AI Marketing for Small Business

How to Use AI in Marketing Without Going Vanilla

AI is everywhere, which means humanness is now the scarcity. In this article, I share 8 practical moves to use AI in your marketing without losing your voice, your loyal customers or your brand’s uniqueness.
The Rise of AI Search & What It Means for Your Content Strategy in 2026

The Rise of AI Search & What It Means for Your Content Strategy in 2026

🚨 60% of Google searches now end with zero clicks. Your clients get answers from AI without visiting your site. I’ve mapped a 2026 content strategy for Australian small businesses to get cited by AI Overviews — turning the algorithm into your ally. Discover hub‑building, AEO shifts and zero‑click wins that actually work.
Hooks That Make People Stop Scrolling

Hooks That Make People Stop Scrolling

Scroll-stopping hook isn't about clever wordplay or marketing tricks. It's about the moment when someone stops because your words spoke directly to them.
Data-Driven AI Content Creation by Roslyn Foo, Marketing Strategist

Create Your Content Intelligence System

Ever stared at a blank screen and felt completely stuck with content creation, even with ChatGPT? You need a content intelligence system - follow this guide to create it.