Courage
to confront your current marketing reality and cut what is not working.
Marketing Mentorship That Delivers Results
Purpose-Driven. Data-Focused. No-Nonsense.
As a seasoned marketing strategist, mentor, and educator, I provide practical, actionable insights that empower individuals and teams to excel in today’s competitive landscape. My unique approach cuts through the noise, focusing on building genuine connections with your audience that drive meaningful change and result in business growth.
Show Up Marketing Mentoring with Roslyn Foo
Strategic marketing mentorship for purpose-driven business owners who desire clarity, confidence and momentum.
As a marketing strategist, mentor and educator with over 16 years of experience, I help leaders transform scattered marketing into a clear, sustainable strategy that feels aligned with their values and vision.
Purpose-Driven.
Data-Focused.
No-Nonsense.
Purpose-Driven. Data-Focused. No-Nonsense.
As a seasoned marketing strategist, mentor, and educator, I provide practical, actionable insights that empower individuals and teams to excel in today’s competitive landscape. My approach cuts through the noise, focusing on building genuine connections with your audience that drive meaningful change and business growth.
What we do together
In our sessions, we will:
- Diagnose what is really happening in your marketing: your strengths, gaps and opportunities.
- Design a simple strategy that aligns your message, offers, content and customer journey.
- Implement and test practical actions you can sustain with your current capacity.
- Optimise by reviewing data and feedback, so you know what to keep, tweak or stop.
You will walk away with clarity on what matters, confidence in your decisions and a renewed sense of creativity and courage to be bold.
The 5Cs + Marketing Momentum Method
My mentoring is anchored in two proprietary models:
The 5Cs of Showing Up: Courage, Clarity, Confidence, Creativity, Consistency.
The Marketing Momentum Method: a strategic framework I developed to move you from random tactics to integrated, sustainable marketing momentum.
In practice, this looks like:
Clarity
on your positioning, target audience and offers.
Confidence
in choosing channels, tools and campaigns that suit your business.
Creativity
to communicate in ways that feel authentic, not forced.
Consistency
through rhythms, content systems and tracking that you can actually maintain.
Marketing is both a science and an art; it’s not linear but alive—it’s the lifeblood of all businesses.
Courage
Start by having the courage to confront the challenges you face in marketing, branding, and business.
Confidence
With my guidance, you will gain the confidence to understand why your strategies work and how to implement them effectively.
Clarity
As you practice and refine your approach, clarity will emerge on the strategies that propel your business forward.
Creativity
Finally, armed with clarity and confidence, you can unleash your creativity to stand out to your target audience.
Marketing is both a science and an art; it’s not linear but alive—it’s the lifeblood of all businesses.
Why I Teach Marketing
Teaching marketing at RMIT University allows me to share my passion for the field and equip the next generation of marketers with the skills and knowledge they need to succeed. I believe that education should be grounded in real-world application, bridging the gap between theory and practice in my classrooms.
The Impact I Create
Over my career, I have helped numerous businesses identify their marketing strengths and weaknesses, enabling them to implement strategies that resonate with their audiences. My clients have experienced significant improvements in engagement, conversions, and overall brand presence. By focusing on data-driven decision-making, I ensure that every strategy is backed by evidence, leading to informed choices that enhance business performance.
Mentoring Packages
QUICK START
1 Session
Perfect for those seeking immediate guidance on specific challenges or first-timer.
- Duration: 60 minutes.
- Benefits: Focused advice on a particular area of marketing, actionable tips, and strategies to implement right away.
$297
per session (one-off)
LET'S DO THIS!
5 Sessions
Ideal for businesses looking for in-depth strategy and guidance over a short period.
- Duration: 60 minutes each.
- Benefits: Comprehensive analysis, strategy development, and ongoing support to drive results.
$247
per session ($1235 package)
GOING ALL OUT!
10 Sessions
Best for those committed to long-term growth and mountain-moving transformation.
- Duration: 60 minutes each.
- Benefits: Extensive mentorship that adapts as your business evolves, with continuous strategy refinement and support.
$197
per session ($1970 package)
Results and social proof
Over my career, I have helped numerous businesses identify their marketing strengths and weaknesses, implement strategies that resonate with their audiences and experience significant improvements in engagement, conversions and brand presence.
Some of the entrepreneurs I have supported include:
Ros mentored me as part of the Show Up 2020. Ros is a ray of sunshine - she exudes a positive energy and is always there to support you. She is professional yet friendly at the same time. As a business mentor, she challenged my thinking and mindset which was great for growth and self development. She gave me confidence that I can achieve my goal of self-publishing a bilingual children’s book. Thank you for all you’ve done, Ros!
YVONNE TEE
Author & Founder of Billingual Kiddos
I have had the opportunity to work with Ros in two very different contexts. Ros has a passion for her clients and her craft that is infectious. She couples her commitment with her expertise. The ever changing world of digital marketing and brand identity can be a very difficult one to navigate. So Ros’s breadth of experience and ability to navigate this landscape is a relief.
JASON PARTINGTON
Co-founder of the mHQ.
Roslyn has exceptional expertise in coaching, motivation, leadership and knowledge in branding. Her significant knowledge and understanding helped me find the best ways to get our messaging across. My ability to connect and trust someone who is helping my brand and growth are very important elements in a coach. Roslyn demonstrated professionalism and a warm approach to coaching. Every session was full of great lessons to take away. Her greatest asset is her beautiful soul and the energy she gives.
SYLVIA LOKOLLO
Founder of Core Strength
Who This Is For?
My marketing mentorships are tailored for:
Purpose-driven founders and lifestyle entrepreneurs who want strategic guidance, not just random tips.
Small businesses ready to move from ad hoc marketing to a clear plan they can execute.
Experts, educators and creators who want to grow their impact, courses or communities sustainably.
If you are feeling overwhelmed by marketing, stuck in perfectionism, or unsure what to prioritise next, this work is designed for you.
FAQs
Have questions? You’re not alone! Here are some common queries:
A: If you’re looking to refine your marketing strategy and want expert guidance, mentoring is an excellent choice. Together, we can identify your goals and challenges to create a plan that works for you.
A: Each session is customiaed to your needs, focusing on actionable strategies and insights that can be implemented immediately.
Ways to work together
You can choose the level of support that matches your goals and season:
Power Session = Clarity in a Day
Perfect if you want immediate guidance on a specific challenge—such as refining your offer, clarifying your message or mapping a launch.
You leave with a focused action plan and next steps you can implement right away.
90-Day Momentum = Strategy & Implementation
Ideal if you want in-depth strategy and guidance over a short period. Together, we build your marketing strategy, and I will support you through implementation with regular check-ins and feedback.
Long-Term Partnership = Sustainable Growth
Best suited for those committed to long-term growth and transformative change. We work together over 6–12 months to embed strategy, systems and support into your business so your marketing becomes a natural expression of your brand.
Every mentoring engagement is customised to your needs, with a focus on practical actions, honest feedback and compassionate accountability.
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Take the Next Step
With over 16 years of experience as a marketing strategist and educator, I have successfully helped countless businesses navigate the complexities of marketing. My approach is data-driven with practical applications that yield tangible results.
As your dedicated marketing coach, I am here to guide you to uplift your marketing game with an actionable, human-centred strategy. With me as your trusted marketing partner, you will go forth with confidence.
Let’s get started today.